Showing archive for 2014

Fi TV 2014

Impact screen boosts exhibitors' visibility at Health Ingredients Europe 2014 in Amsterdam.

Going live to 18 50" screens around the venue and one big led screen at the entrance, plus live to the web, our event tv model gave exhibitors an extra channel to drive traffic to their stands.

Helitech International takes to the air!

Helitech International TV features a branded studio in the centre of the show, wireless radio cameras linking exhibitors to 8 screens around the venue and a global audience via the website.  We have also created TV adverts for exhibitors and the show app, a film showing visitors how to navigate their way to the RAI and a preview of the event filmed at the Farnborough International Airshow. Visitors could also follow the conversation on Twitter via Silverstream's twitterwall. You can watch the live stream here:

Making sporting history - Bart's Bash

Bart's Bash brought together 20,000 sailors from all over the world in a collective tribute to Olympic gold medal winner Andrew 'Bart' Simpson - killed while practising for the America's Cup. People sent in video of their event and Silverstream compiled the videos into live reports.

"The live video was essential. It allows people to see that they're part of something massive," says Jez Payne, the event organiser. "We only announced it a week ago and yet we were getting videos in every five minutes from all over the world.

"We’ve possibly created one of the world’s massive sporting mass-participation events. This could go on to become a world sailing day – the biggest day of the year for sailing that encourages people to start the sport and continue to do what they love."

So far Bart's Bash has raised more than £197,000 towards helping young people get into sailing.

Silverstream broadcast updates on the hour from 9am until the final round-up at 7pm - you can see the final round-up programme on the Bart's Bash website.

Jez said: "I can’t praise the Silverstream team enough. They have taken this challenge and they have made it their own. Watching the footage today I was in tears because of the professionalism of what’s been put together. The ease of which this team worked and listened to advice or support or suggestions has been incredible. As the person who really wanted this to happen I can’t think that we could have had any better. I’m incredibly grateful to them."

The live stream used technology and production developed for event TV, used by more and more events to add buzz and reach a global audience. Click here to see event TV in action.

The Rise of Social Video

This summer Business Insider released an article applauding the rise to power of video for social media and we couldn't agree more.

In the report from BI Intelligence, it appears that social media-influenced video has overtaken non-social video in terms of audience size. According to Cisco, online video audiences will double in 2016 and reach a global high of 1.5 billion.

It's clear that more and more businesses are beginning to spot the trend and realise the potential video through social media has. It's an area of the market that we spotted a long time ago, which goes to show that we're very much on top of the trends!

As client expectation adapts into the realms of social media such as Facebook, Vine and Twitter, we've been there every step of the way providing high quality, content rich video at the speed of, well... Twitter!

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